Volvo: The future
Problem: Showrooms and dealerships were struggling to offer upgrades and additional accessories to customers when in-store. The existing printed collateral was clunky and out dated.
Solution: Drawing inspiration on the beauty of Scandinavian design and implementing a grid system, allowing for clear and considered design. Produced a series of printed packs to advertise additional accessory packs available when purchasing a new car from the Volvo showroom, ranging from Winter to Pet packs. From everyday accessories to adventurous as well as plenty of room for inspiration when in the dealership. Encouraging a customer to collect the full collection.
Agency: Havas helia
Role: Senior Designer & Creative lead